Marcus Jordan was promised before coming to the University of Central Florida that he would be able to sport his father's brand Jordan shoes during basketball games. Marcus wore the shoe on the first game of the season and costs the school its 3 million dollar contract with Addidas.
As a result, the Sentinel says, adidas spokeswoman Andrea Corso told the newspaper in an e-mail that the UCF "has chosen not to deliver on their contractual commitment to adidas. As a result we have chosen not to continue our relationship with them moving forward."
UCF Athletics Director Keith Tribble tells the paper, however, that he thought negotiations with the shoe company were still going on.The paper reports that high-level adidas officials had overturned an agreement that UCF had reached with an adidas regional representatives to allow Jordan to keep his Nikes, despite the exclusive contract.
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